Tairawhiti Waka Hourua

marketing collateral

I was lucky to work with Activate Tairawhiti (now Trust Tairawhiti) on the marketing collaterel for the Tairawhiti Waka Hourua in 2018. The project was in readiness for cruise ship visitors, tourists etc.

The marketing information included wayfinder signage, information for a brochure and website content. This project was completed over one week.

The base information was provided to me and I worked alongside another team member to weave the content together so that it clearly told the story of the waka and the Maori navigators. This project was very satisfying to be a part of and one of my highlight projects.